Does your church have a robust marketing strategy? Some people may think the words “church” and “marketing” should never be in the same sentence;...
Marketing
Is A/B Testing Still Effective in 2025?
A/B testing, the practice of comparing two versions of a webpage, email, or ad to see which performs better, has long been a go-to strategy in...
Does Influencer Marketing Work for Fundraising?
Influencer marketing is very popular right now. It is used extensively across Facebook, Instagram, TikTok, YouTube, and beyond to promote everything...
The Must-Know Nonprofit Marketing Strategy Guide You Need for 2025
In the nonprofit world, effective marketing is a must-have parameter that helps them to get noticed, attract supporters, bring in donors, and...
Volunteer Recruitment Marketing for Ministries
Volunteer recruitment is fundamental for ministries looking to expand their reach and impact. Whether your ministry is large or small, having a team...
Using Social Media to Boost Donor Engagement
Having a robust social media presence should be at the top of every nonprofit and ministry’s marketing checklist. Chances are, many of your donors...
What To Do When an Email Tanks
When an email campaign underperforms, it can be disheartening. You spent time crafting what you believed was the perfect message, but the results...
Organizing Successful Events with Faith-Based Marketing
Organizing successful faith-based events often hinges on effective marketing promotion, and when it comes to faith-based events, the approach...
Email Marketing for Engaging Church Communities
When was the last time you took inventory of how you were communicating with your church community? If you are a pastor or church leader, it is...
Discernment in Faith-Based Film Marketing
Authenticity over Promotion: Every film has its audience, but faith-based films have a unique connection with viewers who seek more than just...