“I can’t go to church today because I have to stay home and take care of my sick niece.” Does this or a similar story sound familiar? I’m not the...
Church Growth
All Branding And Marketing Flows From Your Value Proposition
We see a lot of creative marketing campaigns these days, but there is one critical element that every successful campaign hinges on - the value...
The Role That Search Engine Marketing Plays In Churches
Most churches do not immediately think of Google Adwords as an avenue for marketing or promotion. There are just so many web searches daily for...
Casting A Net For Followers Through Church Social Media
Social media takes every element of what it means to “be social”, amplifies it and expands it to accommodate a vast majority of a population who...
Know Thyself and Thy Audience: Media Ministry Program Format
Okay, so you want to launch your media ministry by starting a television program? What program format will you choose? A talk show? An...
Structuring & Equipping Your Church To Walk The Narrow Path
Even Jesus, the greatest church leader of all time reminded us that the path to salvation is narrow and difficult for the rich. And by world...
What Is Your Church Known For In Your Community?
I’ve heard it said to church leaders that their church could be one of four churches located at a four-way intersection and each church could...
4 Tips To Improve Church Health & Growth
Our articles typically focus on marketing, management, social media, and fundraising — but we decided to take a week and talk specifically about...
Branding? But we’re a church. Do we need a brand?
Every church is distinctive by God’s design. Understanding a church’s “DNA†and intentionally aligning and communicating its core components is the basis for successful ministry branding.
Take the Journey…
Communication is a journey. It is the process of taking someone from where they are to where they need to be. It is a means of changing perception —...
