EXPORT, PENNSYLVANIA – According to the latest research from Infinity Concepts and Grey Matter Research, the use of certain ad design elements...
Infinity Concepts
The Resilience of Radio
Although there have been recent challenges to traditional radio, the medium continues to show its resilience through its popularity and its value to...
Who Controls the Wallet? Couples Giving Research Could Impact Ministries and Nonprofits
EXPORT, PENNSYLVANIA – Who controls the wallet when it comes to donations in two-adult Protestant evangelical households? The latest research report...
The Next Generation of Podcast Listeners
We hear so much in the news today about what seems to be the battle for our children’s souls. And it starts with their minds and their hearts....
Infinity Concepts President Named to NRB President’s Council
EXPORT, PENNSYLVANIA – Mark Dreistadt, president and CEO of Infinity Concepts, a brand communications agency based in Pittsburgh, has been...
Evangelical Fundraising: Race and Gender Research Results
EXPORT, PENNSYLVANIA – Are donors more inclined to consider a fundraising appeal featuring someone who looks like them—sharing...
Gen Z and Media Consumption
Generation Z, those born between 1997 and 2012, consume media in very different ways from previous generations. Understanding a little of how they...
Faith and Wellness Research Results, Doctor’s Faith Increases Patient Confidence
EXPORT, PENNSYLVANIA – Although most evangelicals have no idea about the religious faith of their primary physician, seven out of ten say...
Faith and Wellness Research Results, Nearly 100% of Evangelicals Believe Faith Positively Impacts Health
EXPORT, PENNSYLVANIA – According to the latest Infinity Concepts and Grey Matter Research report, 99% of evangelical Protestants believe praying,...
Beyond the Sales Pitch: How to Craft Copy That Builds Trust and Converts Customers
Whether you’re a leader, content marketer, or social media manager, writing compelling copy is crucial to starting a conversation with your...